Quickstart Website Planning Guide

Plan your website for success.

This first bonus module is designed to guide you through the process of planning your website. By the end of this module, you’ll have a blueprint of your site structure, content for your home page and visual plan that you can use to build your site quickly and efficiently.

Let's get started.

General Questions To Get Started

What are your website goals?
Every website needs a reason for being. Without a clear goal your site runs the risk of being ineffective with no real call to actions. Define your goals first, it becomes very clear how you need to focus and structure your website to get results. See more about site goals in the next lesson.

Who is your ideal client or customer?
The more specific you can be with this question easier it will be to create content. You should have a general idea of who you are building your site for so you can create content and choose a visual style that will be appealing to that persona.

What questions can you answer for your ideal client right away?
This will help you write your website content. Think about your ideal client and the journey they are on. Write to address their questions before they're even asked.

What other websites do you like, or dislike?
This will help you determine what kind of visual style appeal to you. Research your competitors and think about what might work for you and your ideal customers.